I’ve talked before about the importance of the “pitch.” This is a single sentence you can haul out whenever anyone asks you to describe your book. Here, I’m going to give you my secret “formula” for creating awesome and compelling pitch sentences.
But first – why do you need a pitch?
- For talking to agents or editors, if you ever get a face-to-face meeting
- For including in your cover letter
- For chatting with friends and other children’s writers
- For writing your back-cover synopsis if you’re self-publishing
Most importantly, though, the pitch helps YOU.
If you can’t sum up your picture book in a single sentence, you’re either trying to cram too much into your story, or you don’t have a clear enough idea what it’s about.
So here’s my secret formula – and it’s actually
